Gonzalo Fernandez

Generative AI: The new frontier of exponential growth?

Generative AI: The new frontier of exponential growth?

Generative AI: The new frontier of exponential growth?

8 March 2024

Gonzalo Fernandez

14 March 2024 marks the anniversary of ChatGPT 4, undeniably one of the decade’s pivotal technological breakth...

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Understanding Google and language recognition to leverage website localisation

Understanding Google and language recognition to lev...

Understanding Google and language recognition to lev...

17 October 2022

Gonzalo Fernandez

Whenever you open your browser to search for something in Google, you most likely expect to see a list of search...

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How to approach a website localisation project: A step-by-step guide

How to approach a website localisation project: A st...

How to approach a website localisation project: A st...

17 August 2022

Gonzalo Fernandez

If you’re doing business internationally, the concept of having a website available in only one language is a ...

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How multilingual support documentation boosts your growth strategy

How multilingual support documentation boosts your g...

How multilingual support documentation boosts your g...

20 May 2021

Gonzalo Fernandez

When preparing to take a software platform or application into new markets, companies tend to focus on lo...

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The role of localisation in global marketing campaigns

The role of localisation in global marketing campaigns

The role of localisation in global marketing campaigns

12 November 2019

Gonzalo Fernandez

In the era of the internet and social media, with generations who’ve grown up with Google searches and online ...

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A beginner’s guide to multilingual SEO

A beginner’s guide to multilingual SEO

A beginner’s guide to multilingual SEO

29 August 2019

Gonzalo Fernandez

We all know that web pages aren’t written for search engines – they’re meant for people. Findability is no...

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