Translation industry

Transcreation – what’s in a word?

Transcreation – what’s in a word?

Transcreation – what’s in a word?

11/06/2019

Amy Cottrell

Although it feels like the term “transcreation” only made a fairly recent appearance in the vocabulary of th...

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Director’s Cut, take 18: See who made it (to the World’s Largest LSPs Index 2019)

Director’s Cut, take 18: See who made it (to the Wor...

Director’s Cut, take 18: See who made it (to the Wor...

29/05/2019

Anu Carnegie-Brown

History is written by the victors. I pondered this much debated quote when studying the latest language services...

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How to localise marketing content for other markets

How to localise marketing content for other markets

How to localise marketing content for other markets

13/05/2019

Sandberg Translation Partners

So, you’ve got great marketing copy in one language and a burning desire to reach out to customers around the ...

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What happened in Munich: Awards for artistic and technical merit at GALA 2019

What happened in Munich: Awards for artistic and tec...

What happened in Munich: Awards for artistic and tec...

2/04/2019

Anu Carnegie-Brown

The eleventh annual Language of Business conference hosted by the Globalization and Localization Association (GA...

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Hidden costs and overlooked value in vendor management

Hidden costs and overlooked value in vendor management

Hidden costs and overlooked value in vendor management

15/03/2019

Bob Donaldson

Vendor Management represents a significant opportunity for Language Service Providers (LSPs) and end buyers of l...

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Delivering quality translations: a guide

Delivering quality translations: a guide

Delivering quality translations: a guide

6/03/2019

Susan Hoare

Any LSP worth its salt will take pride in the quality of the translations it delivers. Quality is an essential p...

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Director’s Cut, take 17: Conducting business after Brexit

Director’s Cut, take 17: Conducting business after B...

Director’s Cut, take 17: Conducting business after B...

12/02/2019

Anu Carnegie-Brown

While the political Brexit cauldron keeps churning, seething and frothing, UK businesses of every size and in ev...

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Meet STP’s Nordic to English team

Meet STP’s Nordic to English team

Meet STP’s Nordic to English team

14/01/2019

Sandberg Translation Partners

Have you ever wondered who translates the Nordic texts you encounter from Danish, Finnish, Norwegian, Swedish an...

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Does higher education still prepare people for jobs?

Does higher education still prepare people for jobs?

Does higher education still prepare people for jobs?

11/01/2019

Anu Carnegie-Brown

Sixteen students approaching the end of their studies. One teacher interested in enhancing their employability. ...

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Shopping for language services: key ingredients of a successful partnership

Shopping for language services: key ingredients of a...

Shopping for language services: key ingredients of a...

13/12/2018

Susan Hoare

Language provision is a service industry, and like many other services, the quality of delivery is dependent on ...

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Director’s Cut, take 15: English Version 2.0

Director’s Cut, take 15: English Version 2.0

Director’s Cut, take 15: English Version 2.0

12/11/2018

Anu Carnegie-Brown

English is currently the world’s most commonly taught foreign language, and it is so widely spoken that it is ...

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Lean all the way

Lean all the way

Lean all the way

12/10/2018

Raisa McNab

Translation cycles are short and getting shorter, meaning work needs to be turned around quicker. A good way of ...

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Making noise about translation

Making noise about translation

Making noise about translation

2/10/2018

Sandberg Translation Partners

STP’s Learning and Development Manager Raisa McNab joined the company as a fresh graduate in 2003. Ten years l...

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Looking in on Finland

Looking in on Finland

Looking in on Finland

11/09/2018

Anu Carnegie-Brown

A brief visit to my native Finland last week included a day at #KIELI2018, the annual conference of Finnish Lang...

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Choosing the right tools: the importance of investing in translation technology

Choosing the right tools: the importance of investin...

Choosing the right tools: the importance of investin...

19/07/2018

Sandberg Translation Partners

There is no such thing as a successful modern language service provider that does not invest in sound translatio...

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Perfect vs done: why LSPs must find the balance

Perfect vs done: why LSPs must find the balance

Perfect vs done: why LSPs must find the balance

31/01/2017

Sandberg Translation Partners

Call it a fact or a blanket statement. But, in our experience at least, translation companies tend to attract ...

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What makes a good translation agency client great?

What makes a good translation agency client great?

What makes a good translation agency client great?

29/01/2016

Sandberg Translation Partners

A good translation agency client is one that pays on time. End of story? For some, perhaps. But if that’s all...

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Has per-word translation pricing had its day?

Has per-word translation pricing had its day?

Has per-word translation pricing had its day?

1/12/2015

Sandberg Translation Partners

The smiling hair stylist takes your coat and sits you in front of the mirror. “So, what would you like today?...

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The sausage and the sizzle

The sausage and the sizzle

The sausage and the sizzle

25/05/2014

Sandberg Translation Partners

Anyone working in marketing knows they must sell the sizzle, not the sausage. Clients don’t buy features, they...

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Beyond Translation

Beyond Translation

Beyond Translation

16/12/2013

Sandberg Translation Partners

When I visit universities to talk to translation students about working in the industry, it is apparent that the...

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In it together

In it together

In it together

10/10/2013

Sandberg Translation Partners

In the past month, I have listened to a number of great speakers sharing their wisdom on the causes of and solut...

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